Redefining a financial marketplace focused on making small business loans a frictionless process.
Branding + Identity
Fundera is focused on building a transparent and trustworthy marketplace for small business owners. Providing services and small business loan opportunities, Fundera is dedicated to their customer and offers the best solutions for a growing business.
We partnered with the Fundera team to re-position the brand and customer experience to match their dedication and passion. With a focus on empowering their customers, we established a brand foundation and elevation that captured their one-on-one connection and bold personality. With saturated colors, graphic treatments and a new brand style, Fundera now sits apart from competitors in the cluttered financial services industry and better connects with their core audience.