Creating tangible luxury for a new direct-to-consumer furniture brand.
Print + Packaging
In a traditional, one-size-fits-all industry, Maiden Home is a new take on modern furniture. Focusing on fewer, better options, each style is customizable with your choice of fabric, wood finish, and dimension.
We partnered with Maiden Home to create an engaging, shareable experience for those interested in the brand's products. We concepted, designed, and oversaw production for the Maiden Home swatch kit, a custom delivery that creates a connected product unveiling experience, allowing the consumer to engage with the product before placing an order.
With an additional focus on the visual art direction and website details, we helped round out the Maiden Home customer connections, elevating and creating a cohesive brand story.